News

3 Business Valuation Methods to Implement Now by Caroline Rothwell Gerstein

There is nothing wrong in being head over heels in love with the creative aspects of your business and procrastinating away any duties that have to do with crunching numbers. On the flip side, it is important to be educated on these aspects of your business if you want to prevent being taken advantage of. So, first things first. And no this isn’t a dumb question - what is a business valuation?

A business valuation is the process and/or the result of determining the economic value/worth of a company. Think of it as a home appraisal but for your business.

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All That Glitters Is Gold by Caroline Rothwell Gerstein

With only nominees, their guests, and presenters being invited - a less crowded red carpet made for this season’s most exciting fashion moments. Or more like this years. The Met Gala has been pushed to September and the other major award shows like the Golden Globes and Emmys may have given us a peak into nominees homes but nowhere have we gotten the excitement of a truly captivating red carpet moment. I mean viewers have been so fashion starved we had to turn to Jason Sudeikis and his tie dye hoodie for inspiration.

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Gratitude Is Your Superpower by Caroline Rothwell Gerstein

Gratitude is life changing in every sense of the word. Think of it like this, when you buy a new car, you suddenly start seeing that car everywhere on the road. The same goes for gratitude. If you acknowledge it at the beginning and end of every day, you will be blown away at everything you have to be grateful for. Throughout your day you will slowly but surely be picking out all the special things you have to be grateful for in your life that you won’t be able to fit it all in your journal and if you ask me, that is a great problem to have.

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No Is a Complete Sentence by Caroline Rothwell Gerstein

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Eat no for breakfast.

All women can relate to moment when they quieted their voice, were tempted to silence their position, and also when they chose to confidently voice themselves without compromise.

As we head into this new year, lets think about what is no longer serving you, your brand, or your business. Then apply this powerful word “No” as you make a choice about what is best for you and what you value.

Be it your own voice in your head saying “No, you can’t do that!” or your peers, family, or even strangers…stand with conviction and well…eat those No’s for breakfast today. You deserve it.

Image Credit: Vogue

What To Do About Data by Caroline Rothwell Gerstein

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Image Credit: Dorian Legret

Data makes many people cringe. To think of our privacy being infringed upon, is a growing concern for many who are finding their “private” conversations instigate a populated advertisement to their devices.

Everyone is now accustomed to immediacy and ease, striving for perfection via apps and tools offered by Google, Apple and Android.

We are living on free-turned-affordable tools offered by every mid to large company doing business online. But at what cost? At what point do we ask for our right to privacy and at what cost? Is that even possible at this stage? What happens to third parties in need of marketing data, will it always be available for free to low cost? Or are we walking into a trap?

Special note: If interested to learn more about data privacy rights, every year on the 28th January is the internationally recognized Data Protect / Privacy Day. The purpose of Data Privacy Day is to raise awareness and promote privacy and data protection best practices. 

To Put It Simply - VOTE by Caroline Rothwell Gerstein

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“There’s no such thing as a vote that doesn’t matter.” -Barack Obama

They’re fun. They’re history. They save the USPS.

An archive of my grandfather’s stamp collection, with stamp designs mostly from the 1950s to the 70s. This first edition of 25 was designed, printed, sewn and binded by myself, as part of a final thesis for my worktrade fellowship with the IPRC.

144 pages
Letterpressed vellum enclosure
5.5 x 8 in (13.97 x 20.32 cm)
Signature-sewn binding
Edition: 25

$40 donation ︎ Email to pre-order
Free shipping in US