Nowadays content is queen and as random as the content game may seem sometimes, it is strategic and analytical at its core. In order for your content to provide value it must be a mix of three things: empowerment, education, and entertainment.
Read Moresocial media
Stop Crying On Your Birthday /
You will never be able to help the fact that every year you get one year older and you can’t change that your life is going to look different at every stage. So stop fighting it and lean into the change. Everything good in my life has come from leaning into what brings me joy and passion. Leaning into life is just as important as not running away from it.
Read MoreGratitude Is Your Superpower /
Gratitude is life changing in every sense of the word. Think of it like this, when you buy a new car, you suddenly start seeing that car everywhere on the road. The same goes for gratitude. If you acknowledge it at the beginning and end of every day, you will be blown away at everything you have to be grateful for. Throughout your day you will slowly but surely be picking out all the special things you have to be grateful for in your life that you won’t be able to fit it all in your journal and if you ask me, that is a great problem to have.
Read MoreNo Is a Complete Sentence /
Eat no for breakfast.
All women can relate to moment when they quieted their voice, were tempted to silence their position, and also when they chose to confidently voice themselves without compromise.
As we head into this new year, lets think about what is no longer serving you, your brand, or your business. Then apply this powerful word “No” as you make a choice about what is best for you and what you value.
Be it your own voice in your head saying “No, you can’t do that!” or your peers, family, or even strangers…stand with conviction and well…eat those No’s for breakfast today. You deserve it.
Image Credit: Vogue
Imaginable, and Possible /
What is imaginable, is possible.
Never give up the creative pursuit. Be inspired, remain hopeful.
Caro works with emerging and growing designers, ventures, and businesses to realize their potential and line up their strengths. Creatively developing unique and beautiful strategies, campaigns and communications.
"Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution." -Albert Einstein
Progress, not Perfection /
We are right where we are.
All of us are different, have different skill sets, strengths and weaknesses. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
What we do with what we have, right now, is what leads to progress. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Stop worrying about being perfect, and instead focus on acceptance and making a little more progress today than you did yesterday.
What To Do About Data /
Image Credit: Dorian Legret
Data makes many people cringe. To think of our privacy being infringed upon, is a growing concern for many who are finding their “private” conversations instigate a populated advertisement to their devices.
Everyone is now accustomed to immediacy and ease, striving for perfection via apps and tools offered by Google, Apple and Android.
We are living on free-turned-affordable tools offered by every mid to large company doing business online. But at what cost? At what point do we ask for our right to privacy and at what cost? Is that even possible at this stage? What happens to third parties in need of marketing data, will it always be available for free to low cost? Or are we walking into a trap?
Special note: If interested to learn more about data privacy rights, every year on the 28th January is the internationally recognized Data Protect / Privacy Day. The purpose of Data Privacy Day is to raise awareness and promote privacy and data protection best practices.
Remember Free Hugs? We Miss Them Too /
Woke up today and realized how many great huggers I’ve met in my life. Work is work, but there are so many moments when kindred spirits unite and stay forever in each other’s worlds.
Socializing lost its luster at times, feeling overwhelmed by packed calendars and commitments. But now I daydream of those many splendid moments. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀
Mixers with PR Net, gatherings at NeueHouse, shows at PDW, and gallery exhibits at Guggenheim and MOCA. Over the past 15+ years in the business I am missing the hugs and the connection we took for granted. ⠀⠀⠀⠀⠀⠀
Our own event concert Blanc Series (@blancseries) was just getting off the ground, but halted by Covid’s arrival. Shall we reignite the “conscious women in creative industries” platform? Last event was with TRR, Beauty Counter, and some amazing women in beauty, sustainable, fashion, architecture and fine art.
⠀⠀⠀⠀⠀
Stay safe everyone and let’s keep our sights on creating a safer world for us, so we can all start hugging again soon.
To Put It Simply - VOTE /
“There’s no such thing as a vote that doesn’t matter.” -Barack Obama
They’re fun. They’re history. They save the USPS.
An archive of my grandfather’s stamp collection, with stamp designs mostly from the 1950s to the 70s. This first edition of 25 was designed, printed, sewn and binded by myself, as part of a final thesis for my worktrade fellowship with the IPRC.
144 pages
Letterpressed vellum enclosure
5.5 x 8 in (13.97 x 20.32 cm)
Signature-sewn binding
Edition: 25
$40 donation ︎ Email to pre-order
Free shipping in US
Social Media 101 /
Caro Consulting provides brand consulting to global brands seeking tailored advice on marketing, creative and public relations services.
Read More